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PRWEB Selects GotMarketing's Campaigner for its Users

Campaigner® Chosen to Deliver Communication Solutions to PRWeb’s Users.

SAN JOSE, CA February 11, 2004 -– GotCompany™ Inc. – parent company of GotMarketing™, the industry-leading provider of self-service, permission-based e-mail marketing software, and PRWEB today announced a strategic partnership that incorporates GotMarketing's Campaigner® email marketing tool into PRWeb’s press release service. The partnership will enable enhanced distribution of press releases to PRWeb’s broad customer base.

GotMarketing’s Campaigner solution will enable PRWeb customers to create relevant, and timely announcements and deliver them to specific, permission-based audiences. The Campaigner solution’s superior opt-in list building and communication tools broaden partner offerings to include increased distribution and effective campaign management. This customized service is being offered by PRWeb in order to meet the ever-increasing needs of its users. The benefits are extensive:

GotMarketing’s Campaigner will allow PRWeb users to:

• Deliver intelligent, targeted, outbound communications with unprecedented impact, simplicity and cost-efficiency.

• Access an additional distribution channel by building their own opt in lists from their websites.

• Measure the success of each communications campaign; including its return on investment through Campaigner’s detailed reporting tools.

The advanced technology merged with comprehensive networks and distribution feeds results in a very powerful application that PRWeb customers will now have access to when sending press releases.
“High volume email delivery is a complex endeavor. It is not easy to manage opt-in lists, manage undeliverable emails and measure response. GotMarketing’s Campaigner tackles these tasks with ease making it an ideal platform for corporate press release distribution.” Said David McInnis, PR Web’s Founder and Managing Editor. “Used in conjunction with the PRWeb Newswire Distribution, Campaigner will help users develop lasting relationships with members of the media.”

“GotMarketing’s intuitive software and technical expertise empower businesses to effectively distribute their company news, while remaining confident that they are using bullet proof technology that is one hundred percent compliant with industry laws.” Said Samantha McDougall, Director of Sales and Marketing for GotMarketing.

About GotCompany Inc.

GotCompany™ Inc. is the parent company of GotMarketing™, the industry-leading provider of self-service permission-based e-mail marketing software. GotMarketing’s Campaigner® solution makes it easy to create, launch and evaluate the impact of e-mail marketing campaigns. The Campaigner® solution has been successfully implemented by leading Web service providers, enterprise software vendors and corporate clients including AT&T, Bell South, Ford Motor Co., Microsoft bCentral, Oracle Small Business Suite, salesforce.com and Yahoo!. GotCompany Inc. is based in San Jose, California with offices in Montreal and Ottawa, Canada.
Media can visit the online pressroom at: http://www.gotmarketing.com/corporate/press.html