|
Internet Finding Few Newcomers in 2006
For Immediate Release
Contact: Jenny Barrett or Chelsey Tyson
Parks Associates
972-490-1113
Internet Finding Few Newcomers in 2006
Study finds substantial barriers exist to luring late adopters to the Internet;
14 million households rely on Internet connections outside the home
Dallas, TX Feb 23 -- A new study from Parks Associates has found few new households willing to subscribe to Internet services, which will limit 2006 growth in overall Internet penetration to one percent, rising from 63% to 64% by year's end. According to The National Technology Scan (2005), a survey of 1,000 U.S. homes, there are currently 39 million homes without Internet access, and among these, only eight million own a computer, an obvious prerequisite for Internet adoption. Moreover, the majority of these PC households will not subscribe to an Internet service at any cost.
The study found only two million offline homes are planning to get Internet services in 2006. Another 300,000 homes said they might subscribe if offered a cheaper service. At the same time, 14 million U.S. households do not have Internet service at home but access the Web at work or other locations, such as a library or an Internet café.
"We are clearly facing a problem of demand, not supply," said John Barrett, director of research at Parks Associates. "Computers and Internet service have never been cheaper, yet many households still show little enthusiasm for the technology."
Reasons given for this lack of interest vary. Among households that will not subscribe to an Internet service at any price, 31% said having access at work is sufficient for their Internet needs. Another 18% simply claimed, "I am not interested in anything on the Internet." Thirty-nine percent of households cited "other" reasons for their lack of interest. "We present them with several possible reasons, and their response is typically none of the above,'" Barrett said.
The National Technology Scan (2005) is a nationwide survey that provides an accurate picture of current adoption levels, demand, and the size of the total available market. Such data are crucial for strategic planning and forecasting sales and revenues for product lines and services. For more information on The National Technology Scan (2005), visit www.parksassociates.com or contact Parks Associates at 972-490-1113.
About Parks Associates
Parks Associates is a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home. The company's expertise includes home networks, digital entertainment, consumer electronics, broadband and Internet services, and home systems.
Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, multiclient studies, consumer research, workshops, and custom-tailored client solutions. Parks Associates also hosts Fall Focus and co-hosts CONNECTIONS (in partnership with the Consumer Electronics Association) each year. www.parksassociates.com
Company: Chelsey
|
| Related press releases |
Internet Finding Few Newcomers in 2006 [2006-02-24 00:00:00]
For Immediate Release
Contact: Jenny Barrett or Chelsey Tyson
Parks Associates
972-490-1113
Internet Finding Few Newcomers in 2006
Study finds substantial barriers exist to luring late adopters to t...
|
|
Finding Unique and Profitable Products is No Longer a Nightmare for e-tailers an... [2004-09-16 00:00:00]
Existing e-tailers and new business startups will know of the nightmare associated with finding new and profitable product leads. Traditional wholesalers and product suppliers have been slow to jump o...
|
|
Online information source for Yellow pages, white pages & zip code finder [2006-04-13 00:00:00]
411web.com has come up with this unique idea of providing not only white pages yellow pages information, but covering area code finder and zip code finder as well. 411web pages cover the whole of USA ...
|
|
Newcomer iHound.com Reinvents Search with Internets First One-Click-To-Many S... [2003-08-13 00:00:00]
TeraStorm Software has launched the preview of iHound.com, and by doing so has reinvented Internet searching with the worlds first One-Click-To-Many search engine. Using TeraStorm Softwares patent...
|
|
View the contents of archived files before downloading them from the Web. [2008-10-22 13:01:05]
WebSiteam released a handy little app allowing to explore archived files distributed on the Web. Once you discover the contents you can run any file without unpacking the whole archive.
The regular...
|
|
The Emerging Global Computer Analysed [2004-09-04 00:00:00]
May 27, 2004 -- Reserach and Markets announces the addition of this new report entitled "Internet Applications: The Emerging Global Computer" to its offerings.
This report examines the current state...
|
|
Create Digital DJ Music from Home Studio with AV Music Tool [2006-10-29 21:22:10]
(October 30, 2006)- Nicosia, Cyprus- Newcomers in the DJ industry can find out their all-in-one but inexpensive remixing equipment at Music Morpher online shop http://www.musicmorpher.com
Regardle...
|
|
What is eSobi? Short Intro Video Now On YouTube [2009-05-06 02:52:54]
Unlike traditional product introduction or software tutorials, esobi Inc., an innovative Internet information navigator, has created a fun animation featuring its beloved fish fighting the financial c...
|
|
Analysts Say, that 27% of Companies Fires Employees for Misuse of Internet Conne... [2005-05-25 00:00:00]
Did you know, that 57% of people have used the Internet to flirt online, 38% of people have engaged in online chats of explicit sexual nature? 27% of companies say that they have fired employees for m...
|
|
Quintura Inc. announces the release of Quintura Search [2006-01-05 00:00:00]
Quintura Search offers One-Click Search, helps finding relevant information on the web easier and faster by taking the web search offered by Google, Yahoo and MSN to the next level
Quintura Searc...
|
|
|
|
| GetGo Download Manager |
 Free Download Manager, Downloader and Accelerator. An Essential Internet Tool for Increasing Speed, Resuming, Scheduling, and Organizing. Integration with Browsers allows quick download of recognized file types according to their extensions. |
|
| My Internet TV |
 My Internet TV is YOUR free TV on your PC. No TV Tuner Card, no satellite or other hardware: only your internet connection and you'll be connected to a wonderful world of news, sport, video and music. |
|
| FritzTv |
 FritzTv is a free internet television for pc. Watch movies, sport events, peoples tv blogs, there are hundreds of channels from around the world. Watch all your favourite tv stations, read the news and check out the most seen movies of the week. |
|
| Cool Radio Recorder |
 Cool Radio Recorder - Internet Radio to MP3 in 100% quality - Easy, Solid and Simply Cool. Record rare music and talks from underground stations or just tune into your favorite internet radio and listen. 3000+ stations included. |
|
| Belkasoft Universal IM History Extractor Pro |
 Lost in your Internet Messenger history? Not a problem any more!
Belkasoft Universal IM History Extractor Pro allows you to extract your IM
history into such formats as plain text, HTML and XML. |
|
| Dutch Duck IE History Viewer |
 History, Favorites, Cache and Cookies Manager for Microsoft Internet Explorer, with options to sort, group, search, print and export. It allows to selectively erase items from your history--no need to erase your entire history. |
|
| iProtectYou Pro |
 Internet filtering / parental control and network monitoring software that protects kids from harmful information on the Internet |
|
|
Latest press releases
