|
Emetrics Summit 2004 Web Analytics Conference Spreads to Europe in Third Year
The web analytics industry's premier gathering - the Emetrics Summit - will be held in London as well as Santa Barbara this year due to its popularity. Professionals measuring the success of their websites will meet with their peers to learn best practices and share insights. The Emetrics Summit will be held at the Four Seasons, London May 24-26 and the Four Seasons Santa Barbara June 2-3, 2004 and will examine the measurement of web traffic, online conversion, usability, customer satisfaction and more. http://www.emetrics.org/summit604
SANTA BARBARA, CA January 24, 2004 -- Target Marketing of Santa Barbara announces Emetrics Summit 2004 to be held in London as well as Santa Barbara. http://www.emetrics.org
Emetrics Summit, Four Seasons London: May 24-26, 2004
Emetrics Summit, Four Seasons Santa Barbara: June 2-3, 2004
The Emetrics Summit is a gathering of web analytics thought leaders, industry analysts, media and practitioners for interaction and brainstorming, with an extraordinary amount of time devoted to discussion and peer group interaction.
This is the first Emetrics Summit outside the U.S. and the third in Santa Barbara. With so many people coming to Santa Barbara in the previous years, the Emetrics Summit is going to London by popular demand. "The Four Seasons Biltmore in Santa Barbara was such an exceptional venue - a real treat," said Jim Sterne of Target Marketing (http://www.targeting.com), "that it seemed only natural to hold it at the Four Seasons in London."
The Emetrics summit identifies, determines and discusses answers to critical web analytics issues, including:
* How do you establish a Web metrics baseline?
* How do you correlate offline and online metrics?
* Which criteria apply to which types of Web content?
* How do you correlate customer satisfaction data?
* How do you compare the Web to other channels of acquisition and distribution?
The focus of the Emetrics Summits has changed over time. "In 2002, everybody was relived to discover they were not alone in their pain. In 2003, most of the talk relating to the technology involved," said Sterne. The overall theme this year is:
"Profiting via web analytics."
"The format is primarily one of discussion and discovery," said Sterne "We're exploring best practices and real-word results. We're inviting executives to tell us what they want to talk about."
A day-long workshop is followed by two days of focused presentations (in the morning) and audience-directed discussions (in the afternoon). "Of the hundreds of conferences I have been to," said Sterne, "I've never seen this much time given over to networking and peer-to-peer learning. In 2002 and 2003, the attendees raved about getting so much face time and getting the real stories from people in their shoes."
So many web analytics professionals get blank stares from their coworkers when they try to talk about measuring website success. "Last year," Sterne revealed, "Dylan Lewis, director of Internet marketing at SmartDraw.com, asked his wife if he should go to the Emetrics Summit. She said, 'Go be with your kind, these are your brethren.' And she was so right. Dylan is so tuned into website measurement, that I asked him to come back this year as a speaker."
The industrys leading analysts and practitioners will spearhead the event, including web analytics professionals from hospitality, high tech, manufacturing, software, retail, and industry associations:
Matthew Berk, former analyst, Jupiter Research, now Web Analytics at Tommy Hilfiger
Georgie Camfield, Business Development Analysis Manager, Argos Limited
Richard Foan, Managing Director, ABC Electronic
Mike Grehan, Managing Director, iProspect Europe
Dylan Lewis, SmartDraw.com
Terry Lund, Terry Lund Consulting
Jim Novo, author of Drilling Down: Turning Customer Data into Profits
Seth Romanow, Analytics and Operations World Wide eBusiness, Hewlett-Packard
Shubhra Srivastava, Senior Analytics Consultant InterContinental Hotels Group
Jim Sterne, author of Web Metrics: Proven Methods for Measuring Web Site Success
Attendees will also get the chance to grill a variety of vendors that offer web analytics software and services. The 2003 Vendor Variety Hour has been extended to 90 minutes to ensure the audience has enough time to ask the really tough questions. Vendors will also have their computers available for hands-on demonstrations.
|
Company: Jim Sterne
| Related press releases |
Emetrics Summit 2004 Web Analytics Conference Spreads to Europe in Third Year [2004-09-18 00:00:00]
The web analytics industry's premier gathering - the Emetrics Summit - will be held in London as well as Santa Barbara this year due to its popularity. Professionals measuring the success of their web...
|
|
ScienceSoft presents at ROSS (May 31st June 02nd) [2006-05-30 00:00:00]
Are you visiting the Russian Outsourcing and Software Summit (ROSS) in Moscow? Meet us there May 31st - June 02nd!
Russian Outsourcing and Software Summit is one of the largest and the most prominent...
|
|
New Web Site To Provide Knowledge Portal for Grid Computing Community [2004-09-05 00:00:00]
GridSummit.com will debut this week with content for a technology-oriented audience interested in grid computing. It is the third Summit web site that's a knowledge portal with streaming media content...
|
|
Sony UK Hands Web Analytics Agency WebtraffIQ Contract [2004-09-20 00:00:00]
`Sony UK have awarded web analytics firm WebtraffIQ http://www.webtraffIq.com an initial one year contract to manage its website measurement and analysis.
11 December 2003, London, UK
Web analytics...
|
|
Convergence 2004 [2004-09-06 00:00:00]
Convergence 2004 Western Canadas Largest Information Technology (IT) Conference and Exposition June 1st, 2nd & 3rd at the Telus Convention Centre - Downtown Calgary, Alberta Convergence 2004 is the ...
|
|
Auriga contributes to success of Software Development Summit 2008 in St. Petersb... [2008-06-27 09:03:50]
Wilton, NH, U.S. – Moscow, Russia – June 27, 2008 – Alexis Sukharev, Auriga President and founder, hosted a panel discussion on Russia’s place in IT globalization at Software Development Summi...
|
|
Blade Systems Alliance Names Linda Campbell as Marketing Director [2004-09-04 00:00:00]
Blade Systems Alliance, the information technology industry's organization for blade systems and modular computing, announced that Linda Campbell has assumed a new role for the organization as directo...
|
|
51 Partners Participated in DataArts New York Summit [2004-11-10 00:00:00]
The first summit of DataArts Partner program was held in New York. Partners from 13 regions of the United States, representing 8 different industries, took part in this event. As a company specializi...
|
|
The Certainty Group Announces Total System Performance Rev 3.2 at EMC Technology... [2004-04-26 00:00:00]
The Certainty Group, an independent Oracle® database performance consultancy, today announced at the EMC® Technology Summit the availability of its latest Total System Performance (TSP) toolset.
ORLA...
|
|
StarForce is second on the list of 30 largest Russian IT Security companies in d... [2005-11-09 00:00:00]
StarForce Technologies has been mentioned in the rating of the largest Russian IT Security companies in November issue of Russian CNews magazine which covered the Russian information security market. ...
|
|
|
|
| 123 Flash Chat Server Software |
 123 Flash Chat Server Software can add a chat room to your website in minutes. It is a live chat solution for the high-load social network, dating site, online conference, etc. It has multiple skins and seamless integration to your database. |
|
|
Latest press releases
