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Home Latest press releases Digital Praise to Exhibit in the Focus on the Family Booth at CBA International 2004; Christian Game Developer to Unveil Two New Interactive Game Titles to Assist Christian Booksellers in Capitalizing on the $7 Billion U.S. Entertainment Software Ind

Digital Praise to Exhibit in the Focus on the Family Booth at CBA International 2004; Christian Game Developer to Unveil Two New Interactive Game Titles to Assist Christian Booksellers in Capitalizing on the $7 Billion U.S. Entertainment Software Ind

Digital Praise comments on opportunity for Christian Booksellers with interactive Christian games, CBA International Conference in ATL.

Fremont, CA June 30, 2004 -– Digital Praise Inc. announced today that it will exhibit in the Focus on the Family booth (number 1621) at this year’s CBA International show in Atlanta. During the event, the company will offer attendees an exclusive sneak peak of two new and exciting interactive computer games based on the ever-popular Adventures in Odyssey radio program. The titles—Adventures in Odyssey and the Sword of the Spirit and Adventures in Odyssey and the Treasure of the Incas—were announced today in a separate, joint release by Digital Praise and Focus on the Family.

Christian Games: An Opportunity for Christian Booksellers
An enormous appetite exists for Christian entertainment in various forms. The recent success of Christian music, books, movies, television and art all testify to the importance of Christian content in all media. There is also evident growth in the U.S. entertainment software industry—up 8% in sales to $7 billion in 20031. Recognizing growth in both the Christian entertainment and the software entertainment markets, Digital Praise predicts healthy demand in the emerging interactive Christian games market.

“Interactive Christian games represent a burgeoning market, with annual sales estimates ranging between $100 and $200 million,” said Tom Bean, president and CEO of Digital Praise. “Industry executives compare the increasing demand for Christian computer games today with the growth in Christian music seen in years past. Our goal is to provide top-quality titles that will allow Christian booksellers to take full advantage of the huge opportunity that the Christian games market presents.”

“Adventures in Odyssey is one of the strongest entertainment brands among Christian families,” said Michael Sparks, manager of Christian Book Center in Newark, CA. “With the combination of this hugely popular brand and a growing interest in interactive Christian games, I expect the new Adventures in Odyssey titles from Digital Praise to be among my best-selling software titles, especially as the Christmas season approaches.”

Adventures in Odyssey and the Sword of the Spirit and Adventures in Odyssey the Treasure of the Incas are designed for ages 8 and up, and each promises hours of exciting game play. Expected to be available this fall for both the PC and Macintosh platforms, the games emphasize challenging, fun game play in a context that reinforces personal virtue and family values such as cooperation, forgiveness, tolerance and kindness. Each title is priced at $29.95 (MSRP).

Resellers interested in more information about Digital Praise and the new Adventures in Odyssey interactive computer games can contact 510-770-0244 or e-mail protected from spam bots.

Company: Digital Praise Inc.
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